2 DAY EVENT DESIGN CERTIFICATE COURSE
The Correlations Event Design Certificate is intended to provide intermediate levels of knowledge in special event creation and execution.
After training thousands of individuals with essential skills to become Certified Event Planners throughout the United States, Helena Paschal is proud to announce her Event Design Certificate. With more than 100,000 pins on Pinterest and features in popular blogs such as Hostess With The Mostess, Kara’s Party Ideas, and Catch My Party she has compiled techniques and tricks of the trade for transforming ordinary event spaces.
You can expect a jammed packed intense training full of crucial skills to work with tight budgets, tight deadlines, tight setup times, and more. You will learn how to quickly design dessert tables, beverage stations, table settings, etc. Whether you are on the brink of starting your own event business or you’re looking to fill in gaps with your current experience or you just love decorating events, this class is for you! After completing this course, you will earn an Accelerated Event Design Certificate and you will have new skills to help you create an entire host of designs. You are about to take a course that will change your life. We take your success seriously—and we commit with a passion and focus that helps you see that we are more than training, we are more like motivation. Requirements?
The course consists of formal training lectures, quizzes, supplemental reading, hands on demonstrations, and a final assessment. Students are encouraged to bring design materials consisting of scissors, a glue gun, fabric, containers, treat labels, and candy or treats to showcase their work and keep the course price low. A final assessment consists of creating a buffet treat table along with 10 critical thinking questions.
Registration Fee $375
Registration includes two days of training, course workbook, supporting materials, and certificate. The fee is non-refundable or transferrable.
10 Major Aspects of Event Design Are Covered During The Course
Introduction to Event Design
You have been given the responsibility of planning an event now you need to design it. Let us show you where to begin. What is an event design? What makes one design better than another? Learn how to successfully plan and design special events and theme parties.
Defining the Event
By learning just a few of the basic concepts involved in designing an event, you can ensure a smooth running event. We will provide you with valuable checklists and help you identify the purpose of the event and define the event’s format.
Process of Design
Learn how to enhance your design with dessert tables and beverage stations. We will provide formulas for ordering candies and treats and we will teach you how to make your dessert tables focal points at any and every event.
Building the Budget
Creating a budget and developing a plan to implement it are essential for the success of any event.
Designing with a Tight Budget
Learn savvy tips for shopping for décor, DIY (do it yourself) centerpieces, and much more!
Pricing Your Time
Learn how to charge your clients for your time and generate multiple revenue streams. Bring your calculators—you don’t want to miss this!
How much time will it take you to successfully setup your design on the day of the event? How much help will you need? What exactly should your help do? Don’t overestimate or underestimate Murphy’s Law! Learn how to plan for the unexpected when determining the amount of time you need for setup.
How much time will it take you to break down your event? How much help do you need? What vendors delivered? What rentals and when do rentals need to be returned? Who is responsible for returning them? Sometimes post production takes just as long as the event itself.
Event Design Business & Social Media
When is the best time to start your own business? Think you have what it takes to succeed? We will explore the basics in building your business from building your reputation and potential client base through social media, to effective marketing, and the necessary steps to help you succeed.
Design Portfolio Tips
Learn how to create a portfolio with or without experience by using the design tools obtained in class.
2 DAY EVENT DESIGN CERTIFICATE COURSE AGENDA
A 2 day training course for a maximum of 24 participants concluded with designed tables and a critical thinking assessment
SATURDAY, DAY ONE (3 Hours):
9:30 AM-10:00 AM
Introductions with Style and Color Quiz
The Event Design Pyramid—objectives and evaluation at 4 levels
Designing an event with color and measuring results at the first 3 levels
Understanding Design Essentials and Defining the Event
Process of Design–Working with colors, fabrics, and sketches
Tablescapes, Beverage Stations, and Dessert Tables
Flowers & Centerpieces
11:00- 11:30 AM
DIY Décor Activity
Developing Budgets & Pricing Your Time
Real Time, Post Production, and Group Assignments
SUNDAY, DAY TWO (3 Hours):
9:30 AM-10:30 AM
Review of Day One
Event Design Pyramid –Level 4 analysis
Group Dessert Table Displays & Design Evaluations
DIY Décor Activity
Social Media, Business Training, and Portfolio Tips
Course Recap, Breakdown, and Final Assessment
Instructor, Helena Paschal
Helena is a lively conversationalist. Since opening Correlations Personal & Professional Training Development in 2002, Helena Paschal has become one of the most sought after Event Trainers. Training Event Planners is just something Helena Paschal loves to do. She trains throughout the United States in over 24 cities including Boston, Dallas, Los Angeles, Chicago, Philadelphia, Houston, and many more. Her clients include administration and individuals from Harvard University, Yale, UCLA, InterContinental Hotels, Marriott Hotels, Starwood Hotels, McDonald’s Corporate Offices, Career Builder, Colgate, Boston University, MIT, and an array of professionals from stay at home mothers to Ivy League Executives. With recognition from Forbes for leadership, you can count on Helena Paschal to give you a dynamic training session.
In addition to having a thriving training business, Helena Paschal extended her brand to continue to plan events throughout the US through her company, Helena’s Planners. When it comes to planning a one of a kind event, clients book Helena Paschal to exceed their expectations and she has proven to execute amazing events over and over again. She offers an array of services and event packages for the discerning client that prefers full service event planning and event design services from corporate events, galas, birthday parties, dinner parties, weddings, and over the top children parties. (www.helenasplanners.com)
Outside of work Helena enjoys spending quality time with her daughter, Christina whether it is traveling to Hawaii, reading books, or sharing an ice cream sundae. She also loves movies, plays, and LIVE music. She is a foodie and she enjoys cooking and pulling recipes from the internet and hosting parties for her family and friends. To keep the food cravings under control, Helena enjoys participating in 5K races and generously volunteers her time to the American Cancer Society.